¿Vender o hacer lo correcto? EI dilema del líder

Hola, te escribo con algo que me costó contar. 🙏

Hace unos años, siendo CMO de una startup de salud, mis campañas funcionaban y mi tablero estaba en verde. Pero algo por dentro estaba en gris, y yo seguía repitiéndome la excusa de siempre: “es que la presión no me deja”.

Hoy quise hablar de eso sin filtros en el nuevo episodio de Desafío Emprende:

¿Vender o hacer lo correcto? El dilema del líder

Te muestro cómo 3 empresas pagaron caro esa excusa, la misma que quizás tú también repites.

🎧 Dale play aquí:

Escúchalo con calma y respóndeme este mensaje con tu opinión. Me importa de verdad leerte. 🤝

My name is Lina Pabon Hall, Founder and Director of PABON HALL Business. I was part of the commercial mission 2023 to Ecuador. I had the opportunity to talk with entrepreneurs and small business owners, where I could see their frustration and disappointment.

Having worked hard to prepare their products for export, unfortunately, they did not receive any help in launching their products overseas.

That experience inspired me to created PABON HALL Business Trade to help small and medium-sized enterprises in Ecuador. We have only been operating for a year, and we are extending our services into Colombia.

Living in the United Kingdom for over 20 years has given me a deep understanding of British culture, market trends and consumer preferences. This valuable experience allows me to identify market opportunities and carefully select high-quality Ecuadorian products with the potential to succeed in the UK market.

Through Pabon Hall Business, I am committed to building bridges between Ecuadorian producers and British consumers, creating opportunities for international growth while showcasing the quality, authenticity and richness of Ecuadorian products.