My name is Lina Pabon Hall, Founder and Director of PABON HALL Business. I was part of the commercial mission 2023 to Ecuador. I had the opportunity to talk with entrepreneurs and small business owners, where I could see their frustration and disappointment.

Having worked hard to prepare their products for export, unfortunately, they did not receive any help in launching their products overseas.

That experience inspired me to created PABON HALL Business Trade to help small and medium-sized enterprises in Ecuador. We have only been operating for a year, and we are extending our services into Colombia.

Living in the Uk for over 20 years has provided me with insights into British consumer preferences, helping me select carefully Ecuadorian products. 

PABON HALL Business Trade was founded to bridge the unique flavoures of Ecuador to the UK.